Our Story

Fighting isn’t a sport — it’s part of who we are.
Everyone should know how to stand their ground. To protect. To endure.
That belief is what led to GRIT.

We created GRIT for people who train hard, sweat often, and live with discipline. People who put in real work. That’s why we started with hygiene. Not skincare. Not luxury. Just soap that protects skin and holds up under pressure.

Inspired by brands like Defense Soap and Armbar Soap, we brought the same spirit to the UAE — and built on it. We kept proven ingredients like Tea Tree and Oregano, and added Myrrh and Sidr — two natural elements native to this region.

Myrrh especially supports skin recovery after hard training. For those who deal with mat burn, sweat, scrapes, and repetition, it makes a difference — while Sidr helps cleanse without stripping the skin, making it ideal for frequent showers and long sessions.

The result? A bar soap tested and shown to reduce bacteria and fungus — without harsh fillers or synthetic additives. Built for skin that’s exposed to sweat, mats, friction, and repetition.

GRIT is forged in nature. And made for those who earn every rep.